Tripti has more than 16 years of experience in the field of analytics and data science across multiple domains, with a specific focus on customer, marketing, financial services, predictive maintenance and social media analytics. She has substantial experience in delivering advanced analytics projects and building / leading teams that use sophisticated analytical tools to provide insights to crucial business decisions and embed analytics into larger digital transformation strategies. She is an experienced public speaker on topics around IOT, machine learning & AI at multiple forums including the Women in Technology series in Edinburgh and Amsterdam and the Women Economic Forum 2018 in the Hague.