What matters to Carlsberg is driving close customer relationships

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Carlsberg Customer Experience Client Story

Achieving what matters

Carlsberg employees can make better data-driven decisions, improving customer experiences now and into the future, with the help of Microsoft Dynamics 365 Field Service. This is boosting visibility into technician activities across key markets, increasing efficiency and profitability.

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Inspiring change

Carlsberg is currently the sixth-largest brewery globally by revenue, employing around 41,000 people. Amid a business transformation, the company identified challenges with outdated technology, specifically in the technical services area. To provide the high-caliber services that its customers expect, Carlsberg needed a new system with a foundation for improving efficiency and customer experiences across its markets, powered by data transparency.

Driving innovation

Carlsberg needed full transparency into where technicians are and what they’re doing for allocating the right resources to the risk tasks and using its workforce more efficiently. The company partnered with Accenture and Avanade – a joint venture between Accenture and Microsoft – to implement Microsoft Dynamics 365 Field Service, achieving tangible benefits within weeks. Team leads have real-time visibility into technician activities and sales have increased by 7.5%, proving that the solution is driving growth and profitability while creating closer customer relationships.

Accelerate your digital transformation with Microsoft Dynamics 365.

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Press Contacts

North America

NA-PR@avanade.com

Europe and Middle East (EME)

EME-PR@avanade.com

Growth Markets

GM-PR@avanade.com

Headquarters

North America
Global Headquarters
1191 Second Avenue
Suite 100
Seattle, WA 98101
Europe

30 Fenchurch Street

London

EC3M 3BD

Growth Markets
Singapore Headquarters
Avanade Asia Pte Ltd
250 North Bridge Road
#30-03 Raffles City Tower
Singapore 179101